Executive-level, consultative B2B customer acquisition

We generate business for you.

We conduct executive-level sales interviews — this is what we do best.

Executive-level, consultative telesales

Direct outreach via LinkedIn

Email marketing

We typically prepare deals above €25,000.

This is because deals of this size usually require the kind of senior-level B2B communication and trust-building capability that our team specializes in.

How do we scale your company’s sales capability?

Target audience members are arranged in a pyramid-like hierarchy based on their level of commitment.
Most prospects are at the lowest level of engagement, while only a few are close to signing a contract.
The purpose — and final stage — of presales activity is to arrange the first meaningful sales meeting.

Projects with a deal size below €15,000 typically do not cover the cost of our business development.
Above this level, working with us delivers strong returns.

To achieve predictable and sustainable long-term revenue, a well-maintained CRM system is required—one that stores information in a structured, analyzable way.
This is where the sales funnel (also referred to as a pipeline or funnel) is built, enabling the continuous generation of new customers.

To build the funnel, we essentially turn the earlier value pyramid upside down, so that the actual business opportunities emerge at the bottom.

How do we estimate the expected outcome of a campaign?

The higher the value of a service or product, the lower the expected conversion rate, as demand is typically more limited.
Similarly, deal size is directly proportional to the level of trust required to close a contract, which must be built on the client’s side.
And the greater the level of trust needed to move forward, the more work is required with target audience members — resulting in proportionally lower conversion rates at each step.

Each stage (status) of the sales funnel converts into the next, more valuable stage at a certain conversion rate.

SALES MESSAGE COPYWRITING

We develop professional marketing messages

Creating and delivering sales messages requires expertise that companies must master at a high level due to intense market competition. We demonstrate in practice the latest trends and methods in direct sales, while at the same time (and primarily) generating customers for our clients.

We implement the latest professional trends and techniques for our clients

We are happy to transfer best practices either alongside our services listed above or independently from them. This allows us to turn our clients’ existing resources into a competitive advantage, enabling higher profitability and faster market penetration.

  • Development of sales strategy;

  • Execution of market and customer research; building, updating, and maintaining customer databases;

  • Development of product and pricing strategy;

  • Development of communication strategy.

IN-HOUSE IMPLEMENTATION

We either hand over or continue to operate the sales system we have built for our client.

We view our business relationships as long-term partnerships that provide mutual benefits. For us, the task does not end with establishing the direct marketing capabilities a company needs.

We either implement these capabilities within the client’s own resources (“in-house”) or continue operating them on an ongoing basis (“outsourcing”). In both cases, we also support the continuous operation and development of the content and the technology.